Sef McCullough

Sef McCulloug is a commercial retoucher, writer, and educator. He has worked with numerous sports, technology, retail, and automotive brands. One of his life missions is to provide better access to high-end retouching workflows for people who have traditionally been excluded from the industry.

Commercial retouching techniques have long been closely guarded by a select few, and since he had the privilege of being welcomed into those circles, he feels a responsibility to share the tools and methods with others — in the hope that the art will grow stronger.